I recently received this email message in response to my interview with Alex Blumberg of NPR’s “This American Life” and “Planet Money” and creator of “Start Up” and Gimlet Media.
Your life seems to have been a combination of good luck and bad luck, good decisions and poor decisions.
Your disclaimer is frightening. It says that you guarantee nothing. You delve into people’s psyches but are not a psychologist. I now have no idea what you are offering. -Patricia
I usually receive lovely thank you messages in various forms or questions.
But I welcome Patricia’s message because it provides me with a perfect opportunity to clarify some things about my unique entrepreneurial approach to selling art without feeling like a sell-out.
Patricia is correct. My life has been a combination of good and bad luck and decisions.
And I take complete responsibility for the good and bad that I’ve created because I heartily believe that I alone am responsible for my success and failures.
Alex Blumberg is not only an expert story teller, he’s an interviewing ninja. He was able to pull things out of me that many of my closest friends never knew.
I didn’t intend to give such an emotionally raw interview but I did. And I decided to share it because I heard from so many people around the world who watched it and told me that they are inspired by my journey.
Patricia states that my
…disclaimer is frightening. It says that you guarantee nothing.
My disclaimer does not actually state that I guarantee “nothing.”
The fact is, it’s illegal for me to guarantee or even imply a guarantee of financial gain.
Those are not my rules, those are Federal Trace Commission (FTC) rules. So I’m required to state many specific disclaimers. It’s the law.
In alignment with the FTC rule, it would be absurd to guarantee that every student will:
- be successful
- study the material that I provide
- play nice within our community
The bottom line is only artists themselves can exercise any meaningful control over their success. That can never be guaranteed by someone else.
You alone are responsible for your actions and results in your life and business.
Therefore, The Semester cannot and does not guarantee anyone’s success, income level, or ability to earn revenue from their art.
For example, you can buy a gym membership but that will not guarantee that you’re going to exercise and eat a healthy diet regularly. That’s on you.
If you attend business school and earn an MBA they can’t guarantee that you’ll build a profitable business.
Unlike business schools, or art schools, I offer practical expertise at a fraction of the cost and I stand behind what I teach so I offer a 30-day money back guarantee.
In exchange, I ask students to enroll only if they will:
- actually do the work
- be a productive participate in our community
I’m looking for artists who are ready to step up and find their creative purpose and commit to a mission, a cause greater than themselves or their art.
You … are not a psychologist.
Patricia is correct again. I’m not a psychologist or a life coach and I have never held myself out to be one.
And not that I’m comparing myself to them, but neither was Stephen Covey, Tony Robbins, or my friend and Master Mind Partner, Ron Douglas, star of the Discovery Channel’s Blue Collar Backers.
You delve into people’s psyches…
Actually, I don’t delve into people’s psyches. However, I do ask them to delve into their own psyches to find their own wisdom and power within.
Why do I ask artists to delve into their emotions?
Strong emotions fuel great art. If someone isn’t in a place where they are prepared to face, or are capable of facing, their emotions then my approach is not going to work.
But as artists our “product” is actually emotion.
Think about it. Am I really selling paint stuck on canvas?
No. People buy my paintings because they feel something.
What I’m selling is the emotional response that’s ignited in my patron when they look at my painting.
If you don’t move a person, make them feel, then what you have created is not “art” in their mind.
That’s why art truly is within the eye of the beholder. It’s personal. It’s emotional.
It’s your unique human experience and your emotions that differentiate your art from the sea of other artistic talent. It’s the vital success factor that Russell Simmons, the hip hop mogul, illuminates in his book “Do You.”
Obviously, if someone is suffering from emotional or physiological issues, how they deal with that, or not, is a deeply personal issue.
There are many programs and modalities to address such issues and my program is not one of them.
I’m not here to heal you or fix you. I do not offer psychotherapy and nowhere do I hold myself as a psychologist.
You don’t need permission from someone with a license or a certification to feel your feelings. Healthy people feel their feelings.
And artists delve deeply into the human experience.
That which is most personal is most universal. Stephen Covey
I hear from artists from around the globe, such as these, who tell me that what I teach has made a huge difference in their businesses and in their lives but it’s not for everyone.
Those who don’t have the ego strength, or mental or emotional health, to delve into their own emotions require something other than what my program can offer. Hence the terms and conditions. Simple as that.
The fact is, building a business in and of itself is a course in self-development. You will be tested.
You are not going to be “discovered” and no one is coming to save you.
If you want to make art, you need to feel it.
If you want to sell art, you need to build a business.
Emotional and psychological issues are way above and beyond the scope of my program.
I now have no idea what you are offering.
What I offer is to teach artists how I’ve sold my art without feeling like a sell-out and what I have taught other artists from around the globe for over a decade.
Know Where to Start and Focus
Artists usually start trying to sell their art by building a website or wasting hours on social media and then they give up frustrated.
Building an artistic enterprise follows a logical creative sequence. But most artists don’t know where to start or what to focus on and they don’t understand that building a business is an iterative process, much like making art.
This isn’t just theory. This is expertise grounded in over a decade of practical experience.
You can apply what you learn and get advice right away.
Eight sequential courses you will give you a sound working knowledge of the eight sequential realms of building a sustainable artistic enterprise.
You’ll meet Study Partners so you won’t have to go it alone. You might even make a few new friends.
Gain In-Depth Specialized Expertise
You gain access to in-depth expertise specifically for artists seeking to build a creative enterprise, with 8 courses, 130 lessons and lectures.
You get on-going access. Unlike other courses, The Semester does not end. So when new lessons and lectures are released, you get them for free.
Lifetime members, so you can learn according to your schedule, no pressure, no deadlines, no course cut off.
Direct Access to me
You’ll have direct access to Ann Rea through a FaceBook group.
Private Meeting with me
You’ll get a private one-on-one phone consultation with me after you have completed the courses and The Knowledge Check.
Live Weekly Meetings
You’ll be part of 8 weekly live meetings that are recorded for your convenience.
Study Anywhere 24/7/365 Days of the Year
You can study anytime, anywhere with on-line access.
Five vital tools to build your creative enterprise including:
- The Vision Shaper
- The MAKING Art Making MONEY One-Page Plan
- The Fan Plan
- The Art of the Start Grid
- The Milestone Map
Learn From Other Leading Experts
You’ll learn from twelve leading experts in:
- Creative Productivity
- Social Media Marketing
- Focus and Stress Reduction
- Copyright Law
- Copyright Principles
- Creative Business Building
- Online Sales
- Business Growth
- Attaining Goals
So you’ll know if you’ve learned what you need to learn, you’re given a final exam and asked to forward your five Vital Tools.
If you want to learn how to sell more of your art without feeling like a sell-out and you’re ready to help yourself, then I’m ready to help you. Apply now.