I’ve learned a lot in seven years of succeeding and failing in the art business, so I share my lessons here at ArtistsWhoTHRIVE.com.
Your responses drive my mission, to challenge the fundamentally disrespectful “starving artist” mythology and to replace it with empowering knowledge and constructive beliefs so that creatives can claim their freedom through business savvy.
The entrepreneurial approach that I advocate requires artists who thrive to take the reins.
There’s no hoping to be discovered or wishing for success. It’s about creating truly unique value that serves a target market. Deliver this and you will be rewarded.
We all know that creative freedom is not guaranteed. It demands responsibility.
What specific responsibilities?
I’ve outlined the basic responsibilities, guidelines, principles, rules, whatever you would like to call them, in Selling Art/101 Rules to be published this year.
I also include the top ten rules of some of the creatives who I have mentored.
This week I feature the “top-ten” rules of selling art from Kate Bradley, portrait painter, age 28, from Memphis.
- You are in control of your future as it relates to your business. No one is going to discover you.
- Make things easy for your clients.
- Offer value above and beyond your art.
- Develop a unique selling proposition.
- Learn how to sell art.
- Develop new price points.
- Learn mental fortitude.
- Learn goal setting.
- Learn how to respond to failures and disappointments.
- Make friends with people. Demonstrate an interest in them beyond your business relationship.
What are your “top-ten” rules? Take action now. Write them down. Share them with a friend. Ask a friend to join you in this thought provoking exercise.

Hello Sheila,
I think you mean develop a “unique” value proposition. Here’s the definition.
https://en.wikipedia.org/wiki/Value_proposition
I mention how this concept relates to selling art throughout this site.
Ann
Would you further explain “develop a new selling proposition’?